Contact Lens Store
Online contact lens discount store

Identity
Web Site

As a startup company in a competitive market The Contact Lens Store required a strong identity and a user-friendly web site.  A web site header was created, incorporating the bold logotype and a series of closely cropped faces.
As is the case with all retail web sites, getting the user to their product of choice with ease, and then offering a checkout system with a minimum of steps is essential to a satisfactory user experience.  In three clicks of the mouse on the Contact Lens Store web site, the user will have ordered their new contact lenses.